A new study has hailed Boccadasse, a fishing village located in Genova, Liguria, as the most ‘Instagrammable’ hidden gem in Italy.
The study, which was undertaken by Florence Tickets and Tours, analysed Tripadvisor’s ‘hidden gems’ category for over 100 Italian cities and tallied Instagram posts using each location’s hashtag to rank them.
The beauty of Boccadasse
Boccadasse, which features pastel-coloured houses and a picturesque cobblestone beach, took the top spot with 137,595 posts.
In second place, with 102,170 posts, was Sella del Diavolo in Cagliari, Sardinia, with its shape and prominent position overlooking Poetto beach cited.
Procida Island, located off Naples, ranked third with 97,832 posts, recognised for its colourful shoreline.
In fourth place, the Cimitero Monumentale in Milan, which features an abundance of stylistic tombs and monuments, earned 79,657 posts, while Palmarola, an uninhabited island in the Tyrrhenian Sea, came in fifth with 78,124 posts.
Other locations in the top 10 include Dorsoduro in Venice (73,778 posts), Casertavecchia in Caserta (55,715 posts), Cannaregio in Venice (43,171 posts), Napoli Sotterranea in Naples (42,733 posts), and Terme di Caracalla in Rome (38,867 posts).
Read more: What is the most Instagrammable city in Europe?
‘A country of wonders’
“When traveling to Italy, one knows what to expect: breathtaking views, priceless work of art, and man-made constructions of exceptional workmanship,” commented Magdalena Petrusic, travel expert with Florence Tickets and Tours. “However, many will focus on the same few cities and spots, forgetting that there’s an entire country of wonders outside of the capital and the main metropolis.
“The data provides a look into some locations and landmarks that not many might know but that are worth organising a visit to, from more conventional ones such a cliffs and picturesque villages to more unusual landscapes.”
Italy’s most Instagrammable hidden gems – ranked
| Rank | Name | City | Post Count |
|---|---|---|---|
| 1 | Boccadasse | Genova | 137,595 |
| 2 | Sella del Diavolo | Cagliari | 102,170 |
| 3 | Procida Island | Napoli | 97,932 |
| 4 | Cimitero Monumentale | Milano | 79,657 |
| 5 | Palmarola | Latina | 78,124 |
| 6 | Dorsoduro | Venezia | 73,778 |
| 7 | Casertavecchia | Caserta | 55,715 |
| 8 | Cannaregio | Venezia | 43,171 |
| 9 | Napoli Sotterranea | Napoli | 42,733 |
| 10 | Terme di Caracalla | Roma | 38,867 |

