Categories: Europe

What is the most Instagrammable city in Europe?

London has been named the most Instagrammable city in Europe, ahead of Paris and Ankara, according to a new study.

A number of city break-related hashtags for European capitals were analysed, including #[city], #[city]travel, and #[city]tourism, which were then combined to create an overall total per city – from which the final findings were determined.

With some 163,530,000 Instagram hashtags, London emerged on top, while Paris was a close second, achieving 141,283,300 Instagram hashtags.

In third, the Turkish city of Ankara was a surprisingly strong performer, achieving 56,000,600 hashtag – the city boasts an enviable array of parks, mosques, museums, and performing arts venues, as well as hosting the International Ankara Music Festival every year.

Berlin, which garnered 53,776,700 Instagram hashtags placed fourth, ahead of the Spanish capital, Madrid, in fifth, with 49,639,000 Instagram hashtags.

Amsterdam ranks sixth with 36,359,100 Instagram hashtags, followed by Baku in seventh with 34,930,200 hashtags. Rome secures eighth place with 30,237,600 hashtags, while Prague claims the ninth spot with 18,871,400 hashtags. Vienna rounds off the top ten with 16,456,700 hashtags.

Cities in the top 20 include Budapest, Stockholm, Dublin, Warsaw, Athens, Lisbon, Minsk, Edinburgh, Copenhagen, and Oslo, according to the social media data.

The Most Instagrammable Cities in Europe

The Most Instagrammable Cities in Europe

Rank City Number of Instagram Hashtags
1 London 163,530,000
2 Paris 141,283,300
3 Ankara 56,000,600
4 Berlin 53,776,700
5 Madrid 49,639,000
6 Amsterdam 36,359,100
7 Baku 34,930,200
8 Rome 30,237,600
9 Prague 18,871,400
10 Vienna 16,456,700
11 Budapest 16,255,100
12 Stockholm 14,813,200
13 Dublin 14,025,700
14 Warsaw 13,402,600
15 Athens 12,320,000
16 Lisbon 11,772,400
17 Minsk 11,513,300
18 Edinburgh 11,310,200
19 Copenhagen 11,106,200
20 Oslo 8,801,700
21 Tallin 8,501,700
22 Brussels 8,006,200
23 Helsinki 8,002,200
24 Monaco 7,906,200
25 Kyiv 7,601,700
26 Astana 6,101,200
27 Belgrade 5,006,200
28 Sofia 4,702,200
29 Bratislava 4,201,700
30 Luxembourg 4,110,200
31 Belfast 4,101,700
32 Zagreb 4,101,600
33 Tirana 4,101,100
34 Vilnius 3,915,300
35 Yerevan 3,906,200
36 Riga 3,902,600
37 Tbilisi 3,716,100
38 Sarajevo 3,501,700
39 Bern 3,001,300
40 Reykjavik 2,301,300
41 Chisinau 1,800,300
42 Nicosia 1,600,300
43 Bucharest 1,401,700
44 Skopje 1,400,600
45 San Marino 1,300,700
46 Podgirca 1,300,600
47 Vatican City 936,200
48 Andorra la Vella 246,100
49 Vaduz 137,200
50 Valletta 57,100
51 Ljubljana 5,000
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